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St. Ides gained prominence during the late 1980s and early 1990s through the company's use of celebrity endorsements by rap artists such as Ice Cube, 2Pac, Dr. Dre, Snoop Dogg, Scarface, The Notorious B.I.G., and Method Man & Redman. Stroh's. The Stroh Brewery Company in Detroit, Michigan first brewed Stroh's beer in 1850.