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Website. snackworks.com [a] Nabisco ( / nəˈbɪskoʊ /, abbreviated from the earlier name National Biscuit Company) is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois -based Mondelēz International.
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Formation. R. J. Reynolds Tobacco Company was founded in Winston-Salem, North Carolina, in 1875 and changed its name to R. J. Reynolds Industries, Inc. in 1970. It became RJR Nabisco on April 25, 1986, after the company's $4.9 billion purchase, and earlier 1.9 billion stock swap, of Nabisco Brands Inc. in 1985. [5] [6]
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Barbarians at the Gate: The Fall of RJR Nabisco is a 1989 book about the leveraged buyout (LBO) of RJR Nabisco, written by investigative journalists Bryan Burrough and John Helyar. The book is based upon a series of articles written by the authors for The Wall Street Journal. [1] The book was made into a 1993 made-for-TV movie by HBO, also ...
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In 2007, Kraft Foods Inc. spun off from Altria (ex Philip Morris), taking Nabisco (and other brands including Terrabusi) with it. Five years later, Kraft Foods split its business into two food companies, Kraft Foods (a new company but keeping the 'Kraft' name, focused on the local market) and Mondelez International (worldwide market).
Produced by. Nabisco. Country. France. Introduced. 1998. Markets. Global. Belvita, sometimes stylized as belVita or BelVita, is a brand of breakfast biscuit introduced originally in France in 1998 as LU Petit Déjeuner by Kraft Foods Inc. and currently owned by Mondelēz International.