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R. J. Reynolds Tobacco Company was founded in Winston-Salem, North Carolina, in 1875 and changed its name to R. J. Reynolds Industries, Inc. in 1970. It became RJR Nabisco on April 25, 1986, after the company's $4.9 billion purchase, and earlier 1.9 billion stock swap, of Nabisco Brands Inc. in 1985. [5][6] On May 7, 1986, one week after the ...
Barbarians at the Gate: The Fall of RJR Nabisco is a 1989 book about the leveraged buyout (LBO) of RJR Nabisco, written by investigative journalists Bryan Burrough and John Helyar. The book is based upon a series of articles written by the authors for The Wall Street Journal. [1] The book was made into a 1993 made-for-TV movie by HBO, also ...
Mondelēz International. (2012–present) Website. snackworks.com [a] Nabisco (/ nəˈbɪskoʊ /, abbreviated from the earlier name National Biscuit Company) is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois -based Mondelēz International.
Mondelez International, Inc. (/ ˌmɒndəˈliːz / MON-də-LEEZ), [3] styled as Mondelēz International, is an American multinational confectionery, food, holding, beverage and snack food company based in Chicago. [4] Mondelez has an annual revenue of about $26.5 billion and operates in approximately 160 countries. [5]
Kohlberg Kravis Roberts. KKR & Co. Inc., also known as Kohlberg Kravis Roberts & Co., is an American global investment company that manages multiple alternative asset classes, including private equity, energy, infrastructure, real estate, credit, and, through its strategic partners, hedge funds. As of December 31, 2023, the firm had completed ...
Oreo (/ ˈ ɔːr i oʊ /; stylized in all caps) is a brand of sandwich cookie consisting of two cocoa biscuits or cookie pieces with a sweet fondant [3] filling. It was introduced by Nabisco on March 6, 1912, [4] and through a series of corporate acquisitions, mergers, and splits, both Nabisco and the Oreo brand have been owned by Mondelez International since 2012. [5]
Kraft Foods Inc. Kraft Foods Inc. (/ ˈkræft /) was a multinational confectionery, food and beverage conglomerate. [4] It marketed many brands in more than 170 countries. Twelve of its brands annually earned more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Trident, and ...
The event was chronicled in the book, Barbarians at the Gate: The Fall of RJR Nabisco, and later made into a television movie starring James Garner. F. Ross Johnson was the President and CEO of RJR Nabisco at the time of the leveraged buyout and Henry Kravis was a general partner at KKR. The leveraged buyout was in the amount of $25 billion ...