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Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.
The term "Digital Marketing" was coined in the 1990s. Digital marketing was formally known as and referred to as ' online marketing ', 'internet marketing' or 'web marketing'. Worldwide digital marketing has become the most common used term and took off in the business industry, especially after the year 2013.
Overview [ edit] Marketing automation in email campaigns primarily involves the use of software or web-based services to execute, manage, and automate marketing tasks and processes. Automation methods are extensively used to replace manual and repetitive tasks where possible and to implement more personalized approaches for interactions.
Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [1] Online advertising includes email marketing, search engine marketing (SEM), social media marketing ...
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Email marketing. Email marketing via "opt-in" is often successfully used to send special sales offerings and new product information. Depending on the recipient's culture, email sent without permission—such as an "opt-in"—is likely to be viewed as unwelcome "email spam". Personal use Personal computer
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