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Website. snackworks.com [a] Nabisco ( / nəˈbɪskoʊ /, abbreviated from the earlier name National Biscuit Company) is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois -based Mondelēz International.
Formation. R. J. Reynolds Tobacco Company was founded in Winston-Salem, North Carolina, in 1875 and changed its name to R. J. Reynolds Industries, Inc. in 1970. It became RJR Nabisco on April 25, 1986, after the company's $4.9 billion purchase, and earlier 1.9 billion stock swap, of Nabisco Brands Inc. in 1985. [5] [6]
Mondelez International, Inc. ( / ˈmɒndəˌliːz / MON-də-LEEZ ), [3] styled as Mondelēz International, is an American multinational confectionery, food, holding, beverage and snack food company based in Chicago. [4] Mondelez has an annual revenue of about $26.5 billion and operates in approximately 160 countries. [5]
HD2796.R57 B87 1990. Barbarians at the Gate: The Fall of RJR Nabisco is a 1989 book about the leveraged buyout (LBO) of RJR Nabisco, written by investigative journalists Bryan Burrough and John Helyar. The book is based upon a series of articles written by the authors for The Wall Street Journal. [1] The book was made into a 1993 made-for-TV ...
Nabisco is a subsidiary of the transnational food giant Mondelez International that's responsible for many of the most popular cookie- and cracker-based snacks, including Wheat Thins, Triscuits ...
e. Private equity in the 1980s relates to one of the major periods in the history of private equity and venture capital. Within the broader private equity industry, two distinct sub-industries, leveraged buyouts and venture capital experienced growth along parallel although interrelated tracks. The development of the private equity and venture ...
Kraft Foods Inc. (/ ˈ k r æ f t /) was a multinational confectionery, food and beverage conglomerate. It marketed many brands in more than 170 countries. Twelve of its brands annually earned more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Trident, and Tang.
Oreo (/ ˈ ɔːr i oʊ /; stylized in all caps) is a brand of sandwich cookie consisting of two cocoa biscuits or cookie pieces with a sweet fondant filling. It was introduced by Nabisco on March 6, 1912, and through a series of corporate acquisitions, mergers, and splits, both Nabisco and the Oreo brand have been owned by Mondelez International since 2012.