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On September 7, 2009, Kraft made a £10.2 billion takeover offer for the long-established British confectionery group Cadbury, makers of Dairy Milk and Bournville chocolate. [51] On November 9, 2009, Kraft's £9.8bn takeover bid was rejected by Cadbury. Cadbury stated that the takeover bid was a "derisory" offer. [52]
On September 7, 2009, Kraft made a hostile £10.2 billion takeover bid for the British confectionery group Cadbury, makers of Dairy Milk and Bournville chocolate. [14] On November 9, the company's bid (then £9.8 billion) was rejected by Cadbury, which called it a "derisory" offer. [15] Kraft upped its offer on December 4. [16]
Number of employees. 22,500 (2015) Parent. Kraft Heinz. Website. kraftheinzcompany.com. Kraft Foods Group, Inc. was an American food manufacturing and processing conglomerate, [2] split from Kraft Foods Inc. on October 1, 2012, and was headquartered in Chicago, Illinois. It became part of Kraft Heinz on July 2, 2015.
Just when you thought Cadbury (CBY) might just gather up its creme eggs and call it quits on buyout talks, two additional suitors have stepped forward to woo the legendary British chocolate company.
The Kraft Heinz Company (KHC), commonly known as Kraft Heinz (/ ˈkræft ˈhaɪnz /), is an American multinational food company formed by the merger of Kraft Foods and H.J. Heinz Company co-headquartered in Chicago and Pittsburgh. [4][5] Kraft Heinz is the third-largest food and beverage company in North America and the fifth-largest in the ...
Robert Kenneth Kraft[1] (born June 5, 1941) is an American billionaire businessman. He is the chairman and chief executive officer (CEO) of the Kraft Group, a diversified holding company with assets in paper and packaging, sports and entertainment, real estate development, and a private equity portfolio.
On 7 September 2009, Kraft Foods made a £10.2 billion (US$16.2 billion) indicative takeover bid for Cadbury. The offer was rejected, with Cadbury stating that it undervalued the company. [51] Kraft launched a formal, hostile bid for Cadbury, valuing the firm at £9.8 billion on 9 November 2009. [52]
A defensive move in a takeover bid, in which the target company plays for time being, in the hope that a white knight will come to the rescue. Scorched Earth Policy A defensive move in a takeover bid, adopted by the target company. In order to make itself unattractive as a takeover target, the company borrows money at exorbitant rates of interest.
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