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Salesforce, Inc. is an American cloud -based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.
Tableau Software, LLC ( / tæbˈloʊ / tab-LOH) is an American interactive data visualization software company focused on business intelligence. [2] [3] It was founded in 2003 in Mountain View, California, and is currently headquartered in Seattle, Washington. [4] In 2019, the company was acquired by Salesforce for $15.7 billion. [5]
System for Cross-domain Identity Management ( SCIM) is a standard for automating the exchange of user identity information between identity domains, or IT systems. One example might be that as a company onboards new employees and separates from existing employees, they are added and removed from the company's electronic employee directory.
Salesforce management systems (also sales force automation systems ( SFA )) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system, in which case they are often called CRM systems .
Independent software vendor. An independent software vendor ( ISV ), also known as a software publisher, is an organization specializing in making and selling software, as opposed to computer hardware, [1] designed for mass or niche markets. This is in contrast to in-house software, which is developed by the organization that will use it, or ...
Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing.
System of record. A system of record ( SOR) or source system of record ( SSoR) is a data management term for an information storage system (commonly implemented on a computer system running a database management system) that is the authoritative data source for a given data element or piece of information, like for example a row (or record) in ...
A flat-file database is a database stored in a file called a flat file. Records follow a uniform format, and there are no structures for indexing or recognizing relationships between records. The file is simple. A flat file can be a plain text file (e.g. csv, txt or tsv ), or a binary file. Relationships can be inferred from the data in the ...