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  2. Contact manager - Wikipedia

    en.wikipedia.org/wiki/Contact_manager

    Contact manager. A contact manager is a software program that enables users to easily store and find contact information, such as names, addresses, and telephone numbers. They are contact-centric databases that provide a fully integrated approach to tracking all information and communication activities linked to contacts.

  3. Database - Wikipedia

    en.wikipedia.org/wiki/Database

    An SQL select statement and its result. In computing, a database is an organized collection of data or a type of data store based on the use of a database management system ( DBMS ), the software that interacts with end users, applications, and the database itself to capture and analyze the data. The DBMS additionally encompasses the core ...

  4. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    v. t. e. Customer relationship management ( CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

  5. Microsoft Access - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Access

    Microsoft Access. Microsoft Access is a database management system (DBMS) from Microsoft that combines the relational Access Database Engine (ACE) with a graphical user interface and software-development tools. It is a member of the Microsoft 365 suite of applications, included in the Professional and higher editions or sold separately.

  6. Database marketing - Wikipedia

    en.wikipedia.org/wiki/Database_marketing

    Database marketing is a form of direct marketing that uses databases of customers or potential customers to generate personalized communications in order to promote a product or service for marketing purposes. The method of communication can be any addressable medium, as in direct marketing . The distinction between direct and database ...

  7. Database administration - Wikipedia

    en.wikipedia.org/wiki/Database_administration

    Database administration. Database administration is the function of managing and maintaining database management systems (DBMS) software. Mainstream DBMS software such as Oracle, IBM Db2 and Microsoft SQL Server need ongoing management. As such, corporations that use DBMS software often hire specialized information technology personnel called ...

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