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Typography. Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line spacing, letter spacing, and spaces between pairs of letters. [1]
Type design is the art and process of designing typefaces. This involves drawing each letterform using a consistent style. The basic concepts and design variables are described below. A typeface differs from other modes of graphic production such as handwriting and drawing in that it is a fixed set of alphanumeric characters with specific ...
Emphasis (typography) Example of black letter emphasis using the technique of changing fonts. In typography, emphasis is the strengthening of words in a text with a font in a different style from the rest of the text, to highlight them. [1] It is the equivalent of prosody stress in speech.
Lorem ipsum. In publishing and graphic design, Lorem ipsum ( / ˌlɔː.rəm ˈɪp.səm /) is a placeholder text commonly used to demonstrate the visual form of a document or a typeface without relying on meaningful content. Lorem ipsum may be used as a placeholder before the final copy is available. It is also used to temporarily replace text ...
A Specimen, a broadsheet with examples of typefaces and fonts available.Printed by William Caslon, letter founder; from the 1728 Cyclopædia.. A typeface (or font family) is a design of letters, numbers and other symbols, to be used in printing or for electronic display.
Greeking is a style of displaying or rendering text or symbols, not always from the Greek alphabet. Greeking obscures portions of a work for the purpose of either emphasizing form over details or displaying placeholders for unavailable content. The name is a reference to the phrase "Greek to me", meaning something that one cannot understand, so ...
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