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  2. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. [2] It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on non-search websites.

  3. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    Affiliate marketing. Cost per action. Revenue sharing. Mobile advertising. v. t. e. Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. [1]

  4. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Behavioral targeting. Affiliate marketing. Cost per action. Revenue sharing. Mobile advertising. v. t. e. Pay-per-click ( PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked.

  5. Google Analytics - Wikipedia

    en.wikipedia.org/wiki/Google_Analytics

    Google Analytics. Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also the mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. [1] Google launched the service in November 2005 after acquiring Urchin. [2] [3]

  6. Google releases AI skills course in education push - AOL

    www.aol.com/finance/google-releases-ai-skills...

    Google has launched an AI education initiative to teach more Americans how to use the technology. The roughly 10-hour course is available online on Coursera for $49, and it comes with a ...

  7. Exclusive-Google parent Alphabet weighs offer for HubSpot ...

    www.aol.com/news/exclusive-google-parent...

    (Reuters) -Google parent Alphabet has been talking to its advisers about the possibility of making an offer for HubSpot, an online marketing software company with a market value of $35 billion ...

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