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Trade Promotion is a marketing technique aimed at increasing demand for products in retail stores based on special pricing, display fixtures, demonstrations, value-added bonuses, no-obligation gifts, and more. [2] Trade Promotions can offer several benefits to businesses. Retail stores can be an extremely competitive environment; trade ...
Betty Crocker is a cultural icon, as well as brand name and trademark of American Fortune 500 corporation General Mills. The name was first developed by the Washburn ...
David Paul Morris—Bloomberg/Getty Images. The April jobs report came in below economists’ expectations, giving them hope a softer labor market could ease pressure on wage inflation.
Getty Images The job of chief information security officer involves a lot of worrying. A CISO has to anticipate all the ways hackers can target weak spots in a company's network or trick its ...
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A bearer bond from Louisiana, circa 1879. A bearer bond or bearer note is a bond or debt security issued by a business entity such as a corporation or a government. As a bearer instrument, it differs from the more common types of investment securities in that it is unregistered—no records are kept of the owner, or the transactions involving ownership.
The McDonald's Monopoly game is a sales promotion run by fast food restaurant chain McDonald's, with a theme based on the Hasbro board game Monopoly. The game first ran in the U.S. in 1987 and has since been used worldwide. The promotion has used other names, such as Monopoly: Pick Your Prize! (2001), Monopoly Best Chance Game (2003–2005 ...