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  2. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    v. t. e. Customer relationship management ( CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

  3. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Businesses are able to tap and analyze customer voices and feedback generated in social media for marketing purposes. In this sense, social media is a relatively inexpensive source of market intelligence which can be used by marketers and managers to track and respond to consumer-identified problems and detect market opportunities.

  4. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    Early computing. The PLATO system was launched in 1960 at the University of Illinois and subsequently commercially marketed by Control Data Corporation.It offered early forms of social media features with innovations such as Notes, PLATO's message-forum application; TERM-talk, its instant-messaging feature; Talkomatic, perhaps the first online chat room; News Report, a crowdsourced online ...

  5. 20 small business ideas - AOL

    www.aol.com/finance/20-small-business-ideas...

    Use your computer to hone your craft and market yourself in online groups and social media like LinkedIn. 5. Event planner. If your eyes light up at the thought of organizing and pulling off the ...

  6. The 10 Most Profitable Small Business Ideas for 2022 - AOL

    www.aol.com/news/10-most-profitable-small...

    Since mid-2020, the number of new businesses formed in the U.S. has remained higher than in the previous decade. High levels of unemployment, improved competence with technology and simplified...

  7. Relationship marketing - Wikipedia

    en.wikipedia.org/wiki/Relationship_marketing

    Relationship marketing is a form of marketing developed from direct response marketing campaigns that emphasizes customer retention and satisfaction rather than sales transactions. [1] [2] It differentiates from other forms of marketing in that it recognises the long-term value of customer relationships and extends communication beyond ...

  8. Small-Business Ideas for a Post-Pandemic World - AOL

    www.aol.com/small-business-ideas-post-pandemic...

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  9. Customer value proposition - Wikipedia

    en.wikipedia.org/wiki/Customer_value_proposition

    Customer Value Management was started by Ray Kordupleski in the 1980s and discussed in his book, Mastering Customer Value Management. A customer value proposition is a business or marketing statement that describes why a customer should buy a product or use a service. It is specifically targeted towards potential customers rather than other ...