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Learn about the information systems used in CRM and management that automate some sales functions. This article also covers related topics such as CRM systems, marketing information systems, and sales management best practices.
Salesforce is an American company that provides CRM software and applications for sales, customer service, marketing, and more. Founded in 1999 by Marc Benioff, it is the world's largest enterprise software firm as of 2022 and a component of the Dow Jones Industrial Average.
In the two years since Salesforce acquired Slack for $27.7 billion, the company has made progress -- albeit slow -- in positioning the chat platform as a central part of its product ecosystem.
Software as a service (SaaS) is a form of cloud computing where the provider offers the use of application software to a client and manages all the resources. SaaS is usually accessed via a web application and has various revenue models such as freemium, subscription, and usage-based fees.
CI/CD is the combined practices of continuous integration (CI) and continuous delivery (CD) or, less often, continuous deployment. They are part of software engineering and DevOps, and aim to increase productivity, quality and speed of software development and delivery.
Salesforce.com: Marc Benioff Winter '21 June 2019 Proprietary: APEX (Proprietary Language Java-like) Cloud Computing: Proprietary 1999 SAP CRM: SAP SE: 7.0 EHP4 SP11 2018 Proprietary: ABAP Windows, Linux, Unix SAP HANA, MS SQL, Oracle 2000 SAP Cloud for Customer: SAP SE: 1811 2018 Proprietary: ABAP Linux SAP HANA 2009 Snapforce CRM: Snapforce ...
Continuous delivery (CD) is a software engineering approach that aims to build, test, and release software with greater speed and frequency. It involves automation, deployment pipeline, architecture, and feedback to reduce the cost, time, and risk of delivering changes.
Heroku is a cloud platform that supports multiple programming languages and allows developers to build, run and scale applications. It was founded in 2007, acquired by Salesforce in 2010, and offers various products such as Heroku Postgres, Heroku Redis, and Heroku Connect.
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