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Social media. Social media are interactive technologies that facilitate the creation, sharing and aggregation of content, ideas, interests, and other forms of expression through virtual communities and networks. [1] [2] Common features include: [2] Online platforms that enable users to create and share content and participate in social networking.
Conway's law. Conway's law describes the link between communication structure of organizations and the systems they design. It is named after the computer programmer Melvin Conway, who introduced the idea in 1967. [1] His original wording was: [2] [3] [O]rganizations which design systems (in the broad sense used here) are constrained to produce ...
Virtual community. A virtual community is a social work of individuals who connect through specific social media, potentially crossing geographical and political boundaries in order to pursue mutual interests or goals. Some of the most pervasive virtual communities are online communities operating under social networking services .
A virtual team (also known as a geographically dispersed team, distributed team, or remote team [1]) usually refers to a group of individuals who work together from different geographic locations and rely on communication technology [2] such as email, instant messaging, and video or voice conferencing services in order to collaborate.
Social network analysis ( SNA) is the process of investigating social structures through the use of networks and graph theory. [1] It characterizes networked structures in terms of nodes (individual actors, people, or things within the network) and the ties, edges, or links (relationships or interactions) that connect them.
Informal organization. The informal organization is the interlocking social structure that governs how people work together in practice. [1] It is the aggregate of norms, personal and professional connections through which work gets done and relationships are built among people who share a common organizational affiliation or cluster of ...
A social networking service or SNS (sometimes called a social networking site) is a type of online social media platform which people use to build social networks or social relationships with other people who share similar personal or career content, interests, activities, backgrounds or real-life connections. [1] [2]
Revenue sharing. Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.