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HubSpot, Inc. is an American developer and marketer of software products for inbound marketing, sales, and customer service. HubSpot was founded by Brian Halligan and Dharmesh Shah in 2006. Its products and services aim to provide tools for customer relationship management, social media marketing, content management, lead generation, web ...
Brian Halligan is an American executive and author. [1] He is the co-founder and executive chairman of software company HubSpot [2] based in Cambridge, Massachusetts, and is also a senior lecturer at Massachusetts Institute of Technology. Halligan coined the term "inbound marketing" to describe the type of marketing he advocates.
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Prior to its HubSpot deliberations, Google had steered clear of large acquisitions. Its biggest-ever deal, the purchase of Motorola Mobility for $12.5 billion, came more than a decade ago.
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Alphabet Inc (NASDAQ:GOOGL), Google’s parent company, is in advanced discussions to acquire marketing software provider HubSpot Inc. (NYSE:HUBS), Bloomberg reports. While discussions continue ...
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