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Website. discount-licensing .com. Discount-Licensing (formerly known as Disclic) is a Burton-upon-Trent, UK-based vendor or broker of secondhand Microsoft software licences. It is notable for being the first company to establish a secondary market in such licences which is accepted by Microsoft as being valid. [1]
Competition law. In marketing, product bundling is offering several products or services for sale as one combined product or service package. It is a common feature in many imperfectly competitive product and service markets. [1] Industries engaged in the practice include telecommunications services, financial services, health care, information ...
Two-sided market. A two-sided market, also called a two-sided network, is an intermediary economic platform having two distinct user groups that provide each other with network benefits. The organization that creates value primarily by enabling direct interactions between two (or more) distinct types of affiliated customers is called a multi ...
To gain further market share, a seller must use other pricing tactics such as economy or penetration. This method can have some setbacks as it could leave the product at a high price against the competition. Decoy pricing. Method of pricing where the seller offers at least three products, and where two of them have a similar or equal price.
Price discrimination. Price discrimination is a microeconomic pricing strategy where identical or largely similar goods or services are sold at different prices by the same provider in different market segments. [1] [2] [3] Price discrimination is distinguished from product differentiation by the more substantial difference in production cost ...
The Forbes Global 2000 is an annual ranking of the top 2000 public companies in the world by Forbes magazine, based on a mix of four metrics: sales, profit, assets and market value. The Forbes list for software companies includes only pure play (or nearly pure play) software companies and excludes manufacturers, consumer electronics companies ...
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