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Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase. [1] [2]
Retail design is primarily a specialized practice of architecture and interior design; however, it also incorporates elements of industrial design, graphic design, ergonomics, and advertising. [1] [2] [3] Retail design is a very specialized discipline due to the heavy demands placed on retail space. Because the primary purpose of retail space ...
Learn more about the best lighting stores that cater to every home, aesthetic, and budget. From West Elm to Wayfair, check out lamps, fixtures, and more here. 20 Lighting Stores That'll Illuminate ...
Amber Freda. This rooftop container garden in Brooklyn boasts low-voltage uplighting in the plants and string lighting in the pergola. "The lighting really adds a warm, cozy glow to the space ...
Retailtainment. Retailtainment is retail marketing as entertainment. In his book, Enchanting a Disenchanted World: Revolutionizing the Means of Consumption (1999), author George Ritzer describes "retailtainment" as the "use of ambience, emotion, sound and activity to get customers interested in the merchandise and in a mood to buy." [1]
The post Closet Lighting Ideas for Every Type of Closet appeared first on Reader's Digest. These easy-to-install closet light fixtures will help you stay organized, whether you have a huge walk-in ...
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