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understanding the global business environment—that is, the interconnections of cultural, political, legal, economic, and ethical systems; exploring basic concepts underlying international finance, management, marketing, and trade relations; and; identifying forms of business ownership and international business opportunities.
In strategic planning and strategic management, SWOT analysis (also known as the SWOT matrix, TOWS, WOTS, WOTS-UP, and situational analysis) [1] is a decision-making technique that identifies the strengths, weaknesses, opportunities, and threats of an organization or project.
Business studies, often simply called business, is a field of study that deals with the principles of business, management, and economics. [1] It combines elements of accountancy , finance , marketing , organizational studies , human resource management , and operations .
Business model innovation is an iterative and potentially circular process. [1]A business model describes how an organization creates, delivers, and captures value, [2] in economic, social, cultural or other contexts.
A sustainable business, or a green business, is an enterprise that has a minimal negative impact or potentially a positive effect on the global or local environment, community, society, or economy—a business that attempts to meet the triple bottom line.
The purpose of calculating economic profits (and thus, opportunity costs) is to aid in better business decision-making through the inclusion of opportunity costs. In this way, a business can evaluate whether its decision and the allocation of its resources is cost-effective or not and whether resources should be reallocated. [15]
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