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Sponsorship. From 2002–2005, Nabisco and Kraft jointly sponsored both Dale Earnhardt, Inc., and Roush Racing. Earnhardt Jr. won four races in a row at Daytona International Speedway with Nabisco sponsorship.
Nabisco, through its Oreo and Ritz brands, had been an associate sponsor since the 2002 race. For 2011, the race was sponsored by the Nonprofit organization Feed The Children . Starting in 2016, the race was sponsored by Alsco . [1]
In 1985, Nabisco paid $100,000 for the product placement of Baby Ruth to appear in the film The Goonies. In 1992, the company sponsored Bill Davis Racing's NASCAR Busch Grand National Series #1 Ford for future NASCAR superstar Jeff Gordon. The following year, the sponsorship moved to Jeff Burton's #8 Ford.
From 1972, R.J. Reynolds was a title sponsor of the NHRA Winston Drag Racing Series, the NASCAR Winston Cup Series and until 1993, the IMSA Camel GT for sportscars. The NHRA sponsorship lasted up to 2001, before a new governing rule stated the Master Settlement Agreement , restricting R.J. Reynolds to one sponsorship of a sporting event; as a ...
Linda Blackford. May 2, 2024 at 6:15 AM. The naming of racehorses can be a fun game and an esoteric exercise that peeks deep into pedigrees and wordplay for inspiration. Take for example, Sierra ...
Anheuser-Busch and Trackhouse Racing announced a multiyear agreement Tuesday that will make Busch Light, long one of the main sponsors for retiring NASCAR star Kevin Harvick, the primary sponsor ...
Steven James has been working as a machine operator making Oreos, Chips Ahoy! and other Nabisco snacks at a plant in Richmond, Va. for 20 years. Nabisco worker calls for boycott of company’s ...
The 29 car first appeared in 2002, with Kevin Harvick (driver of the 29 Cup Series car) running four races with sponsorship from GM Goodwrench, Action Racing Collectibles, Sonic, and Sylvania. Jim Sauter also made his final career start at the Milwaukee Mile with Rockwell Automation and Nilfisk-Advance sponsorship, racing as a teammate to his ...