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  2. Star schema - Wikipedia

    en.wikipedia.org/wiki/Star_schema

    Star schema. In computing, the star schema or star model is the simplest style of data mart schema and is the approach most widely used to develop data warehouses and dimensional data marts. [1] The star schema consists of one or more fact tables referencing any number of dimension tables. The star schema is an important special case of the ...

  3. Database - Wikipedia

    en.wikipedia.org/wiki/Database

    Database. An SQL select statement and its result. In computing, a database is an organized collection of data or a type of data store based on the use of a database management system (DBMS), the software that interacts with end users, applications, and the database itself to capture and analyze the data. The DBMS additionally encompasses the ...

  4. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    v. t. e. Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

  5. Aggregate data - Wikipedia

    en.wikipedia.org/wiki/Aggregate_data

    Aggregate data is high-level data which is acquired by combining individual-level data. For instance, the output of an industry is an aggregate of the firms’ individual outputs within that industry. [1] Aggregate data are applied in statistics, data warehouses, and in economics. There is a distinction between aggregate data and individual data.

  6. Data - Wikipedia

    en.wikipedia.org/wiki/Data

    In common usage, data (/ ˈdeɪtə /, also US: / ˈdætə /) is a collection of discrete or continuous values that convey information, describing the quantity, quality, fact, statistics, other basic units of meaning, or simply sequences of symbols that may be further interpreted formally. A datum is an individual value in a collection of data.

  7. Data warehouse - Wikipedia

    en.wikipedia.org/wiki/Data_warehouse

    A data mart is a simple form of a data warehouse that is focused on a single subject (or functional area), hence they draw data from a limited number of sources such as sales, finance or marketing. Data marts are often built and controlled by a single department within an organization.

  8. Business analytics - Wikipedia

    en.wikipedia.org/wiki/Business_analytics

    Business analytics (BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods.

  9. Pivot table - Wikipedia

    en.wikipedia.org/wiki/Pivot_table

    Pivot table. A pivot table is a table of values which are aggregations of groups of individual values from a more extensive table (such as from a database, spreadsheet, or business intelligence program) within one or more discrete categories. The aggregations or summaries of the groups of the individual terms might include sums, averages ...

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