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2. Direct marketing - Wikipedia

   en.wikipedia.org/wiki/Direct_marketing

   Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected [1] customer and supply a method for a direct response. Among practitioners, it is also known as direct response marketing. In contrast to direct marketing, advertising is more of a mass-message nature. [1] [2]

3. Catalog merchant - Wikipedia

   en.wikipedia.org/wiki/Catalog_merchant

   A catalog merchant (catalogue merchant in Commonwealth English) is a form of retailing. The typical merchant sells a wide variety of household and personal products, with many emphasizing jewelry. Unlike a self-serve retail store, most of the items are not displayed; customers select the products from printed catalogs in the store and fill out ...

4. Mail order - Wikipedia

   en.wikipedia.org/wiki/Mail_order

   Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: Then, the products are delivered to the customer. The products are usually delivered directly to an address supplied by the customer, such as a home address, but occasionally ...

5. Online shopping - Wikipedia

   en.wikipedia.org/wiki/Online_shopping

   An online shop evokes the physical analogy of buying products or services at a regular "brick-and-mortar" retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another businesses, the process is called business-to-business (B2B) online shopping.

6. Online public access catalog - Wikipedia

   en.wikipedia.org/wiki/Online_public_access_catalog

   Online public access catalog. The online public access catalog (OPAC), now frequently synonymous with library catalog, is an online database of materials held by a library or group of libraries. Online catalogs have largely replaced the analog card catalogs previously used in libraries.

7. Product information management - Wikipedia

   en.wikipedia.org/wiki/Product_information_management

   Product information management. Product information management (PIM) is the process of managing all the information required to market and sell products through distribution channels. This product data is created by an internal organization to support a multichannel marketing strategy. A central hub of product data can be used to distribute ...