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Before executing its marketing activities, a firm will benefit from identifying which customer groups to target. "By focusing on some fewer influencers only, activation can become more efficient and higher returns can be expected." [1] Customer data is a significant source of information for planning marketing activation.
The Vanguard Group, Inc. (commonly known as simply Vanguard) is an American registered investment advisor founded on May 1, 1975 and based in Malvern, Pennsylvania, with about $9.3 trillion in global assets under management as of May 2024. [3]
Such an expression operates on one or more relations and when evaluated yields another relation. The result is sometimes referred to as a "derived" relation when the operands are relations assigned to database variables. A view is defined by giving a name to such an expression, such that the name can subsequently be used as a variable name.
Snapchat is an American multimedia instant messaging app and service developed by Snap Inc., originally Snapchat Inc.One of the principal features of Snapchat is that pictures and messages are usually only available for a short time before they become inaccessible to their recipients.
Customer service representatives, customer service advisors, customer service agents, or customer service associates are employees who interact with customers to handle and resolve complaints, process orders, and provide information about an organization’s products and services.
Grameen Bank founder and Nobel Peace Prize winner Muhammad Yunus (left) with two young social entrepreneurs (right). The concept of social entrepreneurship emerged in the 1980s and since then has been gaining more momentum.
"Triple-product" business model of digital media platforms. [7]Digital media platforms like YouTube work through a triple-product business model in which platforms provide information and entertainment (infotainment) to the public often at no cost, while simultaneously capturing their attention, and also collecting user data to sell to advertisers. [7]
Clientelism or client politics is the exchange of goods and services for political support, often involving an implicit or explicit quid-pro-quo. [1] [2] [3] It is closely related to patronage politics and vote buying.