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2. Google Analytics - Wikipedia

   en.wikipedia.org/wiki/Google_Analytics

   Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [5] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [6] GA4 is the default Google Analytics installation and is the renamed version for the (App ...

3. Web analytics - Wikipedia

   en.wikipedia.org/wiki/Web_analytics

   v. t. e. Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

4. Looker Studio - Wikipedia

   en.wikipedia.org/wiki/Looker_Studio

   Looker Studio. Looker Studio, [1] formerly Google Data Studio, [2][3][4][5] is an online tool for converting data into customizable, informative reports and dashboards. [6] Looker Studio was announced by Google on March 15, 2016 [7] as part of the enterprise Google Analytics 360 suite, and a free version was made available for individuals and ...

5. Data analysis - Wikipedia

   en.wikipedia.org/wiki/Data_analysis

   Data analysis is the process of inspecting, cleansing, transforming, and modeling data with the goal of discovering useful information, informing conclusions, and supporting decision-making. [1] Data analysis has multiple facets and approaches, encompassing diverse techniques under a variety of names, and is used in different business, science ...

6. Data science - Wikipedia

   en.wikipedia.org/wiki/Data_science

   Data science is an interdisciplinary field [10] focused on extracting knowledge from typically large data sets and applying the knowledge and insights from that data to solve problems in a wide range of application domains. The field encompasses preparing data for analysis, formulating data science problems, analyzing data, developing data ...

7. Search analytics - Wikipedia

   en.wikipedia.org/wiki/Search_analytics

   Search analytics. Search analytics is the use of search data to investigate particular interactions among Web searchers, the search engine, or the content during searching episodes. [1] The resulting analysis and aggregation of search engine statistics can be used in search engine marketing (SEM) and search engine optimization (SEO). In other ...