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2. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   v. t. e. Customer relationship management ( CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

3. Customer intelligence - Wikipedia

   en.wikipedia.org/wiki/Customer_intelligence

   Customer relationship management. Customer intelligence is a key component of effective customer relationship management (CRM), and when effectively implemented it is a rich source of insight into the behaviour and experience of a company's customer base. As an example, some customers walk into a store and walk out without buying anything.

4. eCRM - Wikipedia

   en.wikipedia.org/wiki/ECRM

   The eCRM or electronic customer relationship management coined by Oscar Gomes encompasses all standard CRM functions with the use of the net environment i.e., intranet, extranet and internet. Electronic CRM concerns all forms of managing relationships with customers through the use of information technology ( IT ).

5. Customer service - Wikipedia

   en.wikipedia.org/wiki/Customer_service

   Customer service is the assistance and advice provided by a company through phone, online chat, and e-mail to those who buy or use its products or services. Each industry requires different levels of customer service, [1] but towards the end, the idea of a well-performed service is that of increasing revenues.

6. Customer profitability - Wikipedia

   en.wikipedia.org/wiki/Customer_profitability

   Customer profitability ( CP) is the profit the firm makes from serving a customer or customer group over a specified period of time, specifically the difference between the revenues earned from and the costs associated with the customer relationship in a specified period. According to Philip Kotler, "a profitable customer is a person, household ...

7. Consumer relationship system - Wikipedia

   en.wikipedia.org/wiki/Consumer_relationship_system

   Consumer relationship systems (CRS) are specialized customer relationship management (CRM) software applications that are used to handle a company's dealings with its customers. [1] Current consumer relationship systems integrate the software with telephone and call recording systems as well as with corporate systems for input and reporting.

8. Service quality - Wikipedia

   en.wikipedia.org/wiki/Service_quality

   The relationship between service quality and customer satisfaction has received considerable attention in academic literature. The results of most research studies have indicated that the service quality and customer satisfaction are indeed independent but are closely related that and a rise in one is likely to result in an increase in another ...

9. Customer engagement - Wikipedia

   en.wikipedia.org/wiki/Customer_engagement

   Customer engagement is an interaction between an external consumer/customer (either B2C or B2B) and an organization (company or brand) through various online or offline channels. [citation needed] According to Hollebeek, Srivastava and Chen (2019, p. 166) S-D logic-Definition of customer engagement is "a customer’s motivationally driven ...