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2. Susan Kare - Wikipedia

   en.wikipedia.org/wiki/Susan_Kare

   Susan Kare ( / kɛər / "care"; born February 5, 1954) is an American artist and graphic designer, who contributed interface elements and typefaces for the first Apple Macintosh personal computer from 1983 to 1986. [1] She was employee #10 and Creative Director at NeXT, the company formed by Steve Jobs after he left Apple in 1985.

3. Brand - Wikipedia

   en.wikipedia.org/wiki/Brand

   Brand extension is the system of employing a current brand name to enter a different product class. Having a strong brand equity allows for brand extension; for example, many fashion and designer companies extended brands into fragrances, shoes and accessories, home textile, home decor, luggage, (sun-) glasses, furniture, hotels, etc ...

4. Graphic design - Wikipedia

   en.wikipedia.org/wiki/Graphic_design

   Graphic design is a profession, [2] academic discipline [3] [4] [5] and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. [6] Graphic design is an interdisciplinary branch of design [1] and of the fine arts.

5. New Wave (design) - Wikipedia

   en.wikipedia.org/wiki/New_Wave_(design)

   Another strong contributor to the New Wave movement was the Cranbrook Academy of Art and their co-chair of graphic design, Katherine McCoy. McCoy asserted that “reading and viewing overlap and interact synergistically in order to create a holistic effect that features both modes of interpretation.”

6. Design - Wikipedia

   en.wikipedia.org/wiki/Design

   Design. Cutlery designed by architect and designer Zaha Hadid (2007). The slightly oblique end part of the fork and the spoons, as well as the knife handle, are examples of designing for both aesthetic form and practical function. A design is the concept of or proposal for an object, process, or system.

7. Communication design - Wikipedia

   en.wikipedia.org/wiki/Communication_design

   Communication design. Communication design is a mixed discipline between design and information-development concerned with how media communicate with people. A communication design approach is concerned with developing the message and aesthetics in media. It also creates new media channels to ensure the message reaches the target audience.