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Whole Foods Markets Launches Wine Cork Recycling

Filed under: Wine

corksWhole Foods Markets is making a big push toward cork recycling. Every Whole Foods Market will have a collection box for wine corks. The program will be available in all 292 store locations in the United States, Canada and the United Kingdom. The program is a partnership with Cork ReHarvest and Whole Foods is the first national retailer to launch a cork recycling program. They first started cork recycling a couple of years ago with a pilot program in some northern California stores.

The corks will have different second lives depending on where they are located. West of the Rockies, corks will be delivered to Western Pulp and will be turned into recyclable wine shippers containing 10 percent cork. In the Midwest, corks will be sent to Yemm & Hart, which produces cork floor tiles. And on the East Coast and in the UK, corks will be transported to Jelinek Cork Group, one of the oldest cork manufacturers in North America, where corks will be made into post-consumer products.

Whole Foods: The World's Leader in Natural and Organic Foods

Filed under: Dining


Whole Foods is a nominee for a Luxist Award in the Best Gourmet Grocery/Food Hall category.

In 1978, a 25 year-old college dropout named John Mackey and his 21 year-old Rene Lawson Hardy started Whole Foods in Austin, Texas with $45,000 borrowed from family and friends. Backs then, there were only a handful of natural food grocers in the country, and the store wasn't quite the glitzy organic palace of modern times; it wasn't even known as Whole Foods yet. Mackey and Hardy called their natural foods store "SaferWay," a spoof of the supermarket Safeway.

When the couple got kicked out of their apartment for storing large quantities of food there, they decided to live at the store. Lacking a shower stall, they bathed in the shop's dishwasher using its attached water hose. This bohemian lifestyle wouldn't be necessary for long. In 1980, SaferWay merged with Clarksville Natural Grocery to form Whole Foods.

Less than a year after the grand opening, an epic flood rolled through Austin, wiping out $400,000 worth of Whole Foods' inventory and equipment. Customers and neighbors volunteered to help put the store back on its feet, and Whole Foods was able to re-open a month after the flood.

Three years later, Whole Foods began to expand, starting with locations in Houston and Dallas. In 1989, the company expanded to California and began scooping up other natural foods chains around the country. In 2001 the company opened its first Manhattan location and expanded to the U.K. in 2004.

Today, the company boasts 275 stores through out the U.S., Canada and the U.K. Each location is packed with an astounding array of natural foods from gourmet cheese to fresh fish. For the unlucky few who live far from a bricks-and-mortar Whole Foods, the company ships non-perishables through its website.

Vote now for what you believe is the best of breed in Gourmet Foods. Readers' Choice Awards for Food will be announced on November 30th.

WholeFoods Donates $30K to Farm Aid

Filed under: Big Givers

Whole Foods stores in Portland and Seattle recently participated in Community Giving Day, agreeing to donate 5% of the day's sales to Farm Aid, a non-profit org that supports local farmers.

The total came to $30,000, money which will help farmers produce and market their food.

"We appreciate [Whole Foods] customers who value family farmers and the food that only they can grow," said Carolyn Mugar , Farm Aid's executive director, in a press release.

Whole Foods Gets Into The Spa Business

Filed under: Spas

Whole Foods Markets is getting into the spa business. The natural supermarket opened Refresh--The Everyday Spa at Whole Foods Market last week in a Dallas store. The 4,500-square-foot spa has seven treatment rooms and offers scrubs, massages and other treatments. There is also a private balcony where lunch from a special spa menu is served and a shop which sells beauty products and organic clothing. The spa is on a second floor removed from the hubbub of the grocery store and for $20 per hour you can ditch your shopping list at the concierge desk and get a massage while someone else picks up your groceries. If the spa works out well in Dallas then the concept will be rolled out to other stores.

[via Marketing Daily]

Whole Foods Launches Upscale Cosmetics Line

Filed under: Cosmetics and Fragrance

Looking for ways to expand their non-food offerings, Whole Foods is releasing a complete line of over 100 mineral-based cosmetic products, including everything from lipstick to bronzer, into the Whole Body section of their stores. This move is designed to set the apart from other stores that offer a mere nod to natural beauty by offering moisturizers or just, for example, a foundation. The line is called Mineral Fusion and will most likely be available in other stores, such as Sephora, as well. Individual items will generally be in the $15-$40 range.

The appeal of mineral cosmetics is that they are all-natural, with no talc, preservatives or any other kind of chemical. Most feel that it keeps the skin cleaner and fresher than other makeups.

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