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Susan G. Komen For The Cure Creates "Promise Me" Perfume

Filed under: Cosmetics and Fragrance, Charity


Susan G. Komen for the Cure has joined forces with TPR Holdings, a consumer products manufacturing and distribution company to launch a new fragrance that will benefit breast cancer education and awareness. The scent, Promise Me, takes its name from the recent book "Promise Me" written by Susan Komen for the Cure Founder and CEO Nancy Brinker on how her sister inspired her to create a global movement.

Promise Me was developed by Drom fragrances and perfumer Jean Claude Delville - creator of Clinique Happy, Vera Wang and more. The fragrance is described as a sophisticated floriental with touches of citrus, green, musk and wood notes Packaging was designed by Chad Lavigne and the perfume comes in a pink glass vessel with interior floral motif.

The Promise Me fragrance will come in a a 3.4oz eau de parfum fragrance in a collectible bottle for $59.00 and a 3.4oz. eau de toilette perfume for $29.99 along with a unique gift set for television shopping. Each Promise Me fragrance will include a Komen for the Cure informational insert to raise breast cancer awareness, as well as a limited edition scented bracelet with a Susan G. Komen charm. The fragrance will launch in April of 2011 and remain on the market for six months with new editions launching each year. Retailers will include Sephora in JC Penney, Ulta and Home Shopping Network.

[via Now Smell This]

Citizen Eco-Drive Lady's Watch For Susan G. Komen For The Cure

Filed under: Timepieces / Watches, Charity

Citizen watches has teamed up with Susan G. Komen For the Cure, to raise $100,000 for the breast cancer treatment charity. It is doing so by offering two limited edition watches. The two women's watches come with and without diamond covered bezels, and have Citizen Eco-Drive light powered quartz movements inside of them. The watches have pink dials to match the pink ribbon logo of the Susan G Komen For the Cure, and specially engraved casebacks. The steel watches come in 26mm wide cases.

The diamond bezel watch is Ref. EW1590-56X, with a price of $325. The polished steel bezel version has some small diamond hour markers (ref. EW1660-52X), and is priced at $275. Look for these watches where Citizen timepieces are sold.

Ariel Adams publishes the luxury watch reviews site aBlogtoRead.com.

Beemster Cheese For Breast Cancer Research

Filed under: Dining, Charity


October has fast become the pink month with more and more products taking on a rosy hue to benefit breast cancer. Beemster is the only official cheese sponsor and it will be going pink for the second year in a row by partnering with Susan G. Komen for the Cure to help raise money and awareness for breast cancer research.

The limited edition Pink Ribbon Vlaskaas cheese will be available from September 15 through October 31, and for every pound sold, Beemster, will donate 50 cents to benefit Susan G. Komen for the Cure. After donating $23,308 in 2009, the Gourmet Dutch company is pledging a minimum of $25,000 in 2010 and has set a goal of $40,000.

Beemster Vlaskaas is a gourmet Dutch cheese with a long history. Vlaskaas translates to flax cheese-- the sweet and creamy cheese was made only during the harvest festival of the flax for the workers to eat on thick slices of bread and with porridge while they worked and celebrated. In 2004 the harvest festival celebration was recreated as a community event. While digging through archives for information on the exact way to recreate the harvest festival, the recipe for Vlaskaas was discovered and Beemster was asked to make the Vlaskaas recipe. The cheese won a Gold Medal in its category and third place overall in the Wisconsin Cheese Makers Competition, one of the toughest cheese competitions in the world.

BCBG Hope Sunglasses

Filed under: Apparel, Charity

Every thing is coming up rosy pink during breast cancer month. The latest pink must-have are these beautiful rose-colored glasses from BCBG. The Hope sunglasses are also available in black and 25% of the proceeds go to the Susan G. Komen For The Cure campaign. There is a minimum guaranteed donation of $25,000. The sunglasses sell for $120.

Pink Tractor for Charity

Filed under: Auctions, Charity

Breast Cancer Awareness month is over, but AGCO Corporation/ paired up with NBC's "Deal or No Deal" to make one last minute charitable effort, raising money for the Susan G. Komen Breast Cancer Foundation. They are auctioning off a special edition pink Massey Ferguson tractor - a departure, to say the least, from items that are more conventionally auctioned for charity. It is autographed by host Howie Mandel and has an MSRP of about $35,000. The auction began on October 31st and will run through November 11.

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