The
12th Act of the Louis Vuitton Cup began yesterday, June 22nd, in Valencia. With only one act following this one in the run up to the America's Cup, the competitors are all probably feeling the pressure to perform.
Louis Vuitton, as the primary sponsor, has a number of logo products that have been created specifically to commemorate this year's races, including totes, calf-skin loafers and a watch, which is particularly appropriate because LV is the official timekeeper of the America's Cup, which the victor of the Louis Vuitton Cup will race in. Perhaps the most useful to the competitors are the special edition sunglasses, which will help shield their eyes from the glare of the water. The glasses offer 100% UV protection and are made of a special plastic that will allow them to float, should they fall into the water.
