sean combs

Diddy's Unforgivable Multi Platinum

When Sean "Diddy"Combs teamed up with Estée Lauder to create the men's cologne Unforgiven, he did it Diddy-style, with suggestive advertising that turned off a lot of retailers. The controversy didn't hurt sales and now he's back with Unforgivable Multi Platinum, a limited edition version of the original.

Comparing his new scent to a fine wine, he says this luxury version is a better grade of "juice". At $65 for 2.5 ounces, it sells for $10 more than the original version.

A blend of bergamot and iris, the scent is a bit more understated than you might expect from the flamboyant rapper. Always the ladies man, Combs is working on Unforgivable Woman, expected in stores this fall

Tags: diddy, estee lauder, EsteeLauder, fragrance, men's cologne, Men'sCologne, sean combs, SeanCombs, unforgiven, unforgiven multi platinum, UnforgivenMultiPlatinum, ungorgiven woman, UngorgivenWoman

Diddy Fails To Capture The Hearts of Upscale Ladies

by Deidre Woollard (RSS feed) —

Filed under: Apparel

It was announced today that Sean "Diddy" Combs is discontinuing his pricey women's line "Sean by Sean Combs." Meanwhile, he has announced that he will manufacture, with G-III Apparel, a new line "Sean John Women's" which is aimed at a younger woman with shallower pockets. It seems to me that Diddy has always tried to straddle two worlds, the luxury and the more mainstream. This seems to have worked for his menswear but selling to women is a totally different game.

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Tags: clothing, diddy, fashion, p diddy, sean combs, SeanCombs

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