New Porsche Design x Adidas Sport Collection
Filed under: Apparel, Yachts & Sailing, Sports, Men's Style

Adidas and Porsche Design have just debuted their new Spring/Summer 2009 Porsche Design Sport Collection, their biggest collaboration yet. Their line of Running apparel, originally launched in January 2007, will now also include Fitness models, while a whole new category called Water / Snow is being added. That makes five categories in total including Driving, Golf and Tennis. Porsche Design Sport "stands for the unique fusion of engineered luxury and sport performance." The collection will be be available in selected high-end stores, Adidas Sport Performance Concept Stores and Porsche Design Stores worldwide.
Highlights for Spring/Summer 2009 include a Storm Jacket designed for the new Water / Snow range, which features a new membrane technology that "reacts to changing temperatures and activities, offers moisture vapor permeability at the highest level and is wind and waterproof, ensuring optimum body climate." There's also a new Horizon sneaker, Adidas' "first luxury shoe specially engineered for sailing and water related activities." It features a drainage system throughout the foot bed and sole for "optimal deviation of water" as well as a high abrasion resistant rubber sole with a multidirectional grip enabling a quicker response on a wet boat deck.
Want to make your morning run feel a little less like drudgery? Try a new route: right into the fanciest neighborhood in town.

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