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The Ultimate Escapes Escape: The Anatomy Of The Destination Club Vacation

Filed under: Luxury Travel & Hotels, By Design



The story below deals with my Ultimate Escapes escape: an experiential vacation trip I took last month. Those who know me know that I have experienced many destination club residences and villas, and I am usually asked questions about them, as many people have heard mixed reviews, due to the well-publicized bankruptcies of Lusso, High Country, Tanner & Haley and Solstice, all within the past few years. But, the vision and the reality of the destination club remains. At present, there are probably between 7,000 to 8,000 members for DCs, and those members are fiercely loyal, due to the treatment they receive on their vacations. It became obvious, early in 2004 when the industry was in its infancy, that it encountered an unexpected consumer need (not fault) line -- the need for sanctuary and for legacy from their vacation time.

Solstice Destination Club

Filed under: Luxury Travel & Hotels, Yachts & Sailing


The San Francisco Business Times has a piece on another luxury destination club. Solstice is a San-Francisco-based company that offers a variety of destination options including Cabo San Lucas, Florence and the 90-foot Solstice yacht. The seven homes in the club are each valued at $5 million to $7 million and include a vehicle for members' use. As Greg Shove of the Helium Report is quoted as saying in the article, they are a boutique club aimed more at the high-end than other clubs that have popped up recently. Perhaps that's because it was created by someone who had a second home but grew weary of the maintenance and the sense of being tethered to one location. You can pick up four weeks at a Solstice house for annual dues of $39,500 and there is also a membership deposit of $825,000. They plan to only have 42 members and are at 36 now so if you want in, now is the time.

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