Cartier Uses Baby Panther To Tempt Luxury Shoppers
Filed under: Handbags, Jewelry
Cartier has long used the panther as a theme in its designs and advertisements but this year, as Luxury Daily reports, it's going for cute, showcasing a panther cub as the star of its "Winter Tale" campaign. The multichannel campaign follows the soft, little panther through a snowy forest of littered with various Cartier gift offerings. The Winter Tale campaign includes a dedicated microsite at http://www.wintertale.cartier.com and the a 30-second video spot shown above. On the microsite you can choose from Accessories for Her, Diamonds Forever and Precious Objects for Him all under the watchful eye of the adorable baby panther who pads around and licks a paw in the background.


Live from Microsoft's New Generation Xbox event!
Xbox Reveal liveblog on Joystiq
The List #0147: Escape a Car Underwater
Xbox One architecture panel liveblog!
H&M's Plus-Size Model Jennie Runk Says She Chose To Gain Weight
Okla. Sheriff's Deputy Finds Dog Guarding Body Buried Under Destroyed Home
Dozens Killed in Oklahoma Tornado; Death Toll to Rise
Okla. School Survivor: Teacher 'Saved Our Lives'
Reptiles Make Home in UK Man's Cable Box