It's becoming a bit of a trend, wines from around the
world, marketed under a single label. We recently saw this with Sauvignon Republic. A new brand from UK company Halewood International
, One World will pull together worldwide wines at a lower
price point than some of the options we have seen before. The brand will launch in April and will include Orange
Street Ruby Cabernet Merlot and Chenin Blanc from South Africa and Ocean Point Shiraz and Chardonnay from Australia.
Orchard Boulevard from Argentina will come out later this year and other wines (probably with a similar naming scheme)
may come out later. The inexpensive wines (under $10) are aimed young wine drinkers who are expanding their palates.