Filed under: Apparel
Bon Jovi's Richie Sambora and musician/designer Nikki Lund debuted their White Trash Beautiful Fall 2011 Collection for the first time during NY Fashion Week. Sambora, the longtime lead guitarist for Bon Jovi and Lund, who has an extensive background in fashion design (and also in music, with the band "Secret Mind") started WTB in 2009. The collection is what you might expect from rock stars---edgy with a lot of black leather---but it is also feminine with plenty of silk chiffons and taffetas also featured. The collection was presented by STYLE360 (and sponsored by Polaroid Sunglasses), a multi-day showcase during NY Fashion Week. STYLE360 is a joint-venture between Hachette Filipacchi Media and A-List Communciations.
"This collection is about being fierce, independent, bold and luxurious," Lund told Luxist. "It's all about passion. We are passionate about fashion. We also love music. Its amazing. We have a really good juxtaposition. Richie is an expert in his field of music and also fashion. We have a good back and forth here."
WTB's Fall 2011 Collection featured several cocktail dresses, including a sharp black laser cut leather keyhole skinny dress. Gowns featured included a silver silk strapless beauty with tulle overlay and another made of silver mesh that was backless with long sleeves. Many of the models were outfitted with gorgeous sunglasses provided by Polaroid Eyewear.