maglia rosa

The Giro d'Italia is Underway, and Dolce & Gabbana are there!

Filed under: Sports

Lance Armstrong and Danilo Di Luca in The Giro, May 15, 2009

Dolce & Gabbana has teamed up with "Il Giro d'Italia" (the Tour of Italy), also known as The Giro, to celebrate its 100th anniversary!

The Giro, for the uninitiated, is a world famous bicycle race which goes from Venice to Rome. This year's race has already begun, and will finish on May 31st.

So what does Dolce & Gabbana have to do with this? For this very exciting and historic year, they have redesigned The Giro's most important symbol: the maglia rosa ("pink jersey"). The maglia rosa (above on Italy's Danilo Di Luca, taken May 15th) is a pink shirt worn each day by the cyclist who had the fastest time the previous day. It's like what the maillot jaune (yellow jersey) is to the Tour de France. And who's that he's patting on the back? None other than Lance Armstrong! Sorry, Lance! We hope we'll see you in pink this week!

On Saturday, May 9th, Domenico Dolce and Stefano Gabbana were present in Venice to personally hand the new maglia rosa to the first winner. You can see them with the jersey in Milan in our gallery below.

To read more about The Giro, check out this article from Monday's New York Times about the legendary Coppi-Bartali rivalry, and see our gallery below for more photos.

Gallery: Dolce & Gabbana Design a New Maglia Rosa for The Giro