The Dawn Of A New Economy: Latest Findings on the Habits of the Wealthy from The Harrison Group and American Express Publishing
Filed under: Wealth
New research about America's wealthiest consumers was released Tuesday at the American Express Publishing Luxury Summit in Las Vegas. The results confirm that although discretionary spending is growing only modestly, there are changes occurring within the mindsets of today's affluent consumer that can drive America forward in the coming year. Some of the highlights announced by Dr. Jim Taylor, vice chairman at Harrison Group, and Cara David, Senior Vice President, Corporate Marketing & Integrated Media of American Express Publishing, include:
• Luxury consumption to increase by $28 billion
• Affluent and wealthy consumers have become... happier!
• The wealthiest consumers have become... wealthier
• Re-emerging consumers are conducting "Precision-Shopping"
• They are increasingly immune to persuasion
• Xer professionals are now experiencing an "Economic Status Jam"
• Social media remains mainly social, but desire digital information and content is growing... but not at the expense of
traditional media
• Resourcefulness, self-sufficiency, value and needs-based purchasing dominate
These findings come from the 2010 Survey of Affluence and Wealth in America, produced by American Express Publishing and Harrison Group, released on Tuesday. Fielded monthly, 1,910 respondents among the top 10 percent of Americans have been interviewed in 2010 so far. The mean sample household income is $520,000. Each respondent completed a 50-minute questionnaire, covering topics such as shifting attitudes and marketplace priorities, as well as current and anticipated spending on over 18 categories. This is the fourth year of this study, allowing for the tracking of attitudes and behaviors over these difficult years. here the relevant findings:
Brooke Shields Goes From 'Pretty Baby' To Gorgeous Woman
San Francisco has always done things its own way. Whether it was entertainment or politics, San Francisco always puts its own spin on things. The luxury day spas in San Francisco are no different. San Francisco's best luxury day spas are found off the beaten path and not in the ritzy hotels as one would expect.
Dr. E. Isaac Mostovicz heads Janus Thinking LTD. His research investigates the link between people's choices and their worldviews. Isaac's interest in human choice covers a wide array of topics, among which are marketing, leadership, CSR, ethics, strategy and politics. He has published over 20 articles, conference presentations and book chapters.
Demand for luxury hotels is ticking higher. Even though the broader hotel industry is likely to cope with depressed room rates this year, due to a combination of economic woes and an increase in capacity, the luxury sector could come back in 2010. Of course, – this sector cut rates by as much as 25 percent last year – but what's important is that the rich are looking for the good life again.
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