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HOMMAGE Atelier by Julien Farel: The Ultimate Urban Destination for Men

Filed under: Cosmetics and Fragrance

HOMMAGE Atelier

By: Ariston Anderson

When it comes to the ultimate in relaxing and unwinding for men, there's little to be found in today's fast-moving world. Even most airport executive lounges nowadays have little to offer besides a roomy chair and free wifi. But where can a man truly relax before a major business deal, or destress from a red eye flight? HOMMAGE, the brand that has redefined what luxury is for the modern man, has come up with just the spot, their first global atelier by Julien Farel.

The exclusive club, opened its doors April 4 in New York City. And don't worry, this club is not for metrosexuals. It's for the discerning jetsetters and dealmakers of the world, who deserve to have their own man time in the only way suitable: in a classic penthouse hideaway surrounded by the absolute best service and offerings.

HOMMAGE, the brand behind the world's most expensive razor counts Hugh Jackman, Daniel Craig and Cory Monteith among its many fans of products. Elevating the brand into a new realm of indulgence, one only needs to take one step nto the doors of the new HOMMAGE Atelier and discover a world set apart from the busy Manhattan streets. Chairs are modeled after first class seats on the most premium airlines. Guests are welcomed with a glass of single-malt scotch, complimentary shoe buffing and jacket steaming. Every detail of the space is carefully accounted for, including art work curated by the Lincoln Center Vera Art List Program.

Luxist spoke to HOMMAGE CEO and Founder Tom Wilscam to learn about his vision for the new atelier.

McLean Robbins' Five Favorite Spa Trends of 2010

Filed under: Spas

Salt Room, CastaDiva Resort, Lake Como Italy
This Luxist writer has spent more than her fair share of time in the spa - working hard to provide readers with the best information possible, naturally. A combination of exploration and research (plus a week at the International Spa Association's annual conference) has yielded the following favorite five spa trends of 2010:

Mini Treatments Rule
Spa-goers are busy and budget conscious. Booking mini-treatments, whether in "sample packs" of several different experiences or single-service models, allow visitors to experience a variety of services without blowing their budget. Since many spas offer extra amenities, like steam rooms, saunas and relaxation areas, a single service can often allow visitors to spa "all day" at a low base cost. These quick treatments have also become popular lunchtime breaks, where working women (and men) can escape for a pick-me-up facial, Botox treatment or shoulder massage and get back into the workday without missing a beat.

Green Genes
Natural, eco-friendly and "green" treatments are growing increasingly popular among consumers. After all, they already shop at Whole Foods and Trader Joes, recycle, and drive hybrid cars -- why shouldn't the environmental consciousness translate into their spa routine? Paraben-free and organic products have exploded in the marketplace. Salt-based treatments, either in the form of scrubs or ultra-modern detox rooms made of salt blocks have also risen strongly in popularity.


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