world will love it. And so will every other smart shopper who doesn't have the time to do her own fashion
research. The Haute Guide, a shoppers must-have, is available on iTunes for a one-time only $4.99. It is compatible with the iPhone, the iPod Touch, and the iPad. Just launched, this new app is the brainchild of Abbey Samet, Fashion Director at Macy's
. "Our guide is like a personal shopper who edits the vast shopping environment
in Manhattan and provides users with fashion-forward suggestions," says Samet.
Don't think a "Zagat for fashion" as Samet has taken a totally different tack. Her guide is organized by categories----Blue Jean Baby, Knock em Dead Accessories
, Hamptons Weekend, Great Outdoors and much more. Within each shopping
category, the App lists stores alphabetically. Another way to use the guide is by neighborhood. Let's say you find yourself in the Meatpacking District with a little free time,"the Haute Guide will direct you to the most exciting and inviting shopping environments in that area, along with a snippet of a trend or designer
information," says Samet.
Another innovation, aside from up-to-the-second fashion info, is a cost-rating system so you can shop within your price range. You will need this as Samet likes top designers. Some of her fave places to shop "at the moment" are Balenciaga, new-ish Isabel Marant, All Saints, and Aloha Rag. A direct link to download is http://itunes:apple.com/us/app/haute-guide-new-york-city/id37683330?mt=8
. Once you download from iTunes, you will automatically receive regular updates, seasonal finds, and announcements of store closings and new store openings,