heart beat

Frederique Constant Amour Heart Beat Ladies Automatic Watch

Because "love" wasn't enough? For 2011, Frederique Constant has re-done the look of their "Love" ladies watch for V-day. The previous model had the "O" in "Love" opened up to a view of the automatic movement's escapement. Now "love" is in a different language with the "O" of "Amour" turned into a heart and offering the same view into the movement. A selling point for this new Amour Heart Beat Ladies watch is that Frederiuque Constant brand ambassador and Taiwanese movie-star ShuQi is said to have designed the new watch. She better stick to acting as this model isn't too different than the outgoing one save for the different word on the dial. More diamonds though maybe.

The case (available in steel or rose gold plated) is 34mm wide with a Swiss automatic movement, mother-of-pearl or otherwise decorated dials, and comes in three amusingly named color tones. You can get the Amour Heart Beat watches in "opaline white, sweet vanilla, or gourmet chocolate." Seriously, these are almost humorously targeted towards only women. The straps are either leather or satin. Frederique Constant will donate some money to the International Children's Heart Foundation with the sale of each watch. Look for these out now.

Ariel Adams publishes the luxury watch reviews site aBlogtoRead.com.

Tags: amour, Frederique Constant, heart beat, valentines day, watch

Frederique Constant Love Heart Beat Watch For Valentine's Day

by Ariel Adams (RSS feed) —

Filed under: Timepieces / Watches

It is now February, with Valentine's Day approaching post haste. If you are a man like me, you are trying to think of the easiest way to 'deal' with the annual obligation. If you are a woman, you might conversely be eagerly awaiting this year's bounty. Therefore, from now until Valentine's Day you'll be seeing items here that satisfy both of these positions.

Here is the Love Heart Beat watch by Swiss maker Frederique Constant. The Heart Beat collection is a mechanical watch line known for its open view to the watch's escapement, complete with perlage decoration. In this watch the FC 310 calibre movement window is contained within the "O" of "Love." While it might be hard to tell, the dial has guilloche engraving with heart shapes to amplify the theme. The bezel of the steel or rose gold plated case has 64 diamonds set for a dashing look, while diamonds further make up several of the hour markers on the face. A satin strap completes a nice, and surprisingly affordable watch perfect for Valentine's Day, or other heartfelt occasions.

Ariel Adams publishes the watch review site aBlogtoRead.com.

Tags: frederique constant, FrederiqueConstant, gift, heart beat, HeartBeat, love, timepiece, valentines day, ValentinesDay, watch