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Academy Awards-Inspired Cocktails from Grey Goose

Filed under: Spirits, Events

Academy Awards-Inspired Cocktails from Grey Goose
Grey Goose, the super-premium vodka blended and bottled in the celebrated Cognac region of Western France, has come up with some entertaining cocktails inspired by this year's Best Picture nominees at the Academy Awards (aka the Oscars). The drinks have been cleverly concocted to reflect the films for which they're named and the stars themselves – don't orchids remind you of Natalie Portman? Bottoms up and may the best man win....:

Bacardi Launches Eristoff Vodka

Filed under: Spirits

bacardi eristoff vodkaBacardi Global Brands certainly has the rum and super-premium vodka categories covered with Bacardi and Grey Goose. Now, it is extending its Eristoff premium vodka brand to the U.S.

Eristoff hails from the former Soviet state of Georgia, which Eristoff's marketing has long capitalized on as "The Land of the Wolf" (the grey wolf actually). A very popular ad for Eristoff shows a man walking through the streets and into the woods beyond. He comes to be chased by a pack of wolves. The payoff of the ad is that the man is running inside a snowglobe, eventually running into the outer glass wall of the globe. Eristoff's logo is a wolf howling at a crescent moon.

Eristoff is made from 100% grain, tripled distilled and charcoal filtered. The recipe is said to be the original from 1806 created by Prince Eristoff of present day Georgia. It comes in three varieties: Original (80-proof); Red (40-proof), which comes in a red color and is flavored with sloe berries; Black (40-proof), which comes in a dark color and is flavored with wild berries. There are two other flavors abroad that are not part of the U.S. launch--Limskaya (lime flavor) and Gold (caramel flavor).

Drinks Up! Sales of Luxury Booze Surging Again, and So Might Prices

Filed under: Spirits

Americans bought more high-end and super-premium drinks in 2010 than the year before, says the Distilled Spirits Council of the United States (DISCUS). And while it is a good sign for the economy, the trade group said the levels of purchase are not yet back to pre-recession levels.

Overall spirits consumption was up 2% last year, a slower rate of growth than the 2.9% average annual growth between 2000 and 2007. Sales of high-end brands and products by volume were up 3.3% and sales of super-premium products were up by 10.6%, said DISCUS. Sales of super-premium products rose an average annual rate of 14.7% 2000-2007. "We aren't back yet to where we were, but the signs are all there for a steady recovery," says DISCUS CEO Peter Cressy.

While the news that people are feeling comfortable about buying super-premium liquor is a good sign for the economy, it also means prices to could climb in 2011. Any uptick in consumer demand could embolden spirits makers to raise prices.

Vodka Cocktail Makes Use of Thanksgiving Sweet Potatoes

Filed under: Spirits

Ever though of using your leftover sweet potatoes in a cocktail? Grey Goose Master Mixologist Nick Mautone has. He created the Grey Goose L'Orange Sweet Indulgence cocktail. At only one tablespoon of sweet potato per cocktail it will take you a while to work through your mound of orange leftovers but hey, it's a start.

Grey Goose L'Orange Sweet Indulgence
1 ½ parts Grey Goose L'Orange Flavored Vodka
½ part Vanilla Brandy or Liqueur
1 part lime juice
¼ part maple or simple syrup
¼ part molasses
1 tbsp roasted or mashed sweet potato

In the bottom of a cocktail shaker, place the syrup, molasses and sweet potato. Muddle gently. Add the ice and the remaining ingredients. Shake vigorously. Double-strain into a glass and garnish.

Grey Goose Vodka Magnum by Chopard

Filed under: Spirits

If you're looking for a premium vodka, it doesn't get much more up-market than Grey Goose. Though not without its share of challengers, the French vodka has earned itself a solid place atop the vodka market. But of course there's always someone looking for something a little more special. And for just such a market, the Grey Goose has teamed up with Swiss watchmaker and jeweler Chopard on a very exclusive limited edition bottle.

Limited to just ten examples, Chopard has encaged a magnum of Grey Goose –complete with a glimmering goose, wings aspread, atop a sparkling globe –in a silver cage. Don't like it too much, though, because those ten examples – available exclusively from Colette – are sure to be snapped up rather quickly, even at a €600 ($815) asking price.

Fortunately for those missing out, the special Chopard bottle can be had without the silver cage for a (relatively) more reasonable €350.

The $10,000 Proposal Martini

Filed under: Jewelry, Spirits, Celebrity Design


One of the signs that Spring must be just around the corner is not just that the days start to get longer, but that wedding and proposal specials start to proliferate. Many men must feel a lot of pressure to not only pick the right diamond engagement ring but to propose in such a manner that their fiance will have a great story to tell all of her friends, not to mention her mother. Some people are just naturally creative and others need a little bit of help and inspiration.

The Algonquin Hotel in New York City is prepared to help the creatively impaired, offering what is possibly the most expensive martini ever. The Grey Goose $10,000 proposal cocktail comes with a one-of-a-kind diamond ring placed in the glass. This specialty cocktail is served by a white gloved waiter in a crystal glass on a silver platter in the hotel's famous Blue Bar. The hotel arranges for clients to work one on one with a private jeweler to customize the engagement ring picking carat size, number of stones and the setting. The hotel needs at least 72 hours notice to set up this arrangement.

The hotel opened in 1902 and has long been famous for being the center of the city's literary and theatrical circles. If your intended is a big reader she might get a kick out of being proposed to in the same room where literary geniuses such as William Faulkner, Sinclair Lewis, and Derek Walcott spent their time.

As an aside, should the love of your life be more into spending time at the mall than the local library, Ivanka Trump is serving up a different offer at her Bridal Bar. Any diamond engagement ring bought comes with the "New York Proposal" package featuring a free night at one of the Trump Hotel Collection properties in New York City. The package also comes with complimentary long stemmed roses, champagne, dinner at the famed Jean Georges restaurant as well as breakfast in bed the next morning.

Grey Goose Vodka's Flavors of Summer

Filed under: Spirits


Grey Goose, the super-premium vodka blended and bottled in the celebrated Cognac region of Western France, has created some succulent summer cocktails starring its classic spirit (above left) and fresh, evocative flavors: Grey Goose La Poire (center left), L'Orange (center right) and Le Citron (right). While each is excellent served on the rocks with a slice of the fruit used to make it, these artful concoctions are designed to be enjoyed poolside or at summer gatherings. Read on for recipes:

Le Citron Caipiroska

1 1/4 parts Grey Goose Le Citron
1 lime cut into eighths
1 part simple syrup or 1 tsp sugar
club soda or water

In a glass shaker, combine the lime and simple syrup and muddle well. Add the vodka and fill with ice. Shake well. Pour ice and all ingredients into a rocks glass. Top off with more ice if necessary and a splash of club soda or water. Garnish with lime wedge.

Grey Goose Heather 81

2 parts Grey Goose Vodka
3/4 parts honey
1/2 part hot water
6 mint leaves, plus more mint leaves for garnish
1/2 part Drambuie

In a cocktail shaker combine honey, hot water and 6 mint leaves and muddle well. Add ice, vodka and Drambuie. Shake well and strain into rocks glass filled with ice. Garnish with mint leaves and piece of honeycomb.

The Classicist: The New Ritz-Carlton Bar Experience

Filed under: Dining, Luxury Travel & Hotels, Spirits, The Classicist


The Ritz-Carlton is rolling out a new "Bar Experience" at its luxurious properties worldwide, building on a tradition of elegant cocktails and catering to a new generation of patrons. Where once such bars were once noted for their high-end singles scenes and some serious drinking, the company's latest research shows they are now primarily visited by those more interested in socializing with friends and colleagues, and hence food is increasingly important. So is the whole concept of "comfort" as opposed to ostentation. The new Ritz-Carlton bar experience includes both new cocktails, new appetizers and even edible cocktails. The impeccable service remains as always.

The new bar menu features gourmet comfort food meant for sharing among a group. The final menu includes 30 snazzy snacks such as brie and parsley risotto balls, smoked salmon and arugula egg rolls, chilly water lobster flat bread and calamari in remoulade sauce. Each Ritz-Carlton property features a selection of these 30 in addition to some local specialties. The idea behind the whole project is to reinvigorate and reposition the brand, eliminating the "illusion of rigidity" and prohibitive priciness the luxe chain may have given off in the past and "creating a nice environment where you feel comfortable" in the bars and lounges.

We went down to the elegant bar at 2 West at the amazing Ritz-Carlton Battery Park in New York City to experience it firsthand the other night and got extremely comfortable, so we would say it's definitely working. On the cocktail front, among our favorites was the Sunsplash, made with Grey Goose L'Orange vodka, Cointreau, fresh lemon and orange juice, and cranberry. Another standout was the Ritz-Carlton Martini, made with Tanqueray No. 10 gin, simple syrup, peeled English cucumber, mint and lime juice. Food-wise we particularly enjoyed the Italian spicy sausage and artichoke pizza, the mini Black Angus beef sliders, and the plate of artisanal cheeses served with quince paste, honey comb and chutney.

Rachel Roy Designs for Grey Goose

Filed under: Apparel, Spirits

Rachel Roy is in the news again, and this time it's not because of the dough that she and husband Damon Dash owe. Roy has teamed up with vodka maker Grey Goose, which commissioned her to exclusively design and create a signature cocktail dress to be worn by the brand's spokesmodels at select Grey Goose-sponsored events across the country. The dresses will be labeled "Rachel Roy exclusively for Grey Goose Vodka." Grey Goose was the official title sponsor of the Rachel Roy Spring 2009 Fashion Presentation earlier this month during New York Fashion Week, and the partnership also will include trunk shows and store openings.

The cocktail dress will resemble a classic silhouette with clean, modern lines. Made of stretch wool for structure and ease of movement, the design will include a feminine draped neckline and an element of fluidity in the back detailing. (See gallery.)

Roy's creation is "derived from the classic heritage and discerning taste of the luxury vodka brand," according to Grey Goose. Roy notes, "In keeping with this tradition, my design matches the timeless fluidity of the little black dress, with a hint of the iconic, signature blue to capture the effortless elegance of this occasion."

In addition to joining with Grey Goose, Roy has jumped on the green bandwagon by designing eco-friendly clothing, which she will continue to selectively incorporate in seasons to come. Roy will donate 100% of the proceeds to Orphan Aid Africa, an organization that aims to help orphans in Ghana.

[Via Grey Goose and BlackVoices.com]

Grey Goose's Great New Summer Cocktails

Filed under: Spirits


Grey Goose, the super-premium vodka blended and bottled in the celebrated Cognac region of Western France, has come up with some suitably chic new summer cocktails for refreshing oneself in high style. Grey Goose Master Mixologist Nick Matoune foraged at local greenmarkets and farm stands for fresh ingredients including fruits, herbs and berries for his latest concoctions: The L'Orange Carlyle Cocktail, Le Citron Kirby, La Poire Goldenrod, Pink Cadillac, and Heather 81. "I use freshly made, freshly squeezed, freshly picked ingredients for most of my drinks, which is not as complicated as it sounds," Matoune tells Luxist - a philosophy we espouse ourselves. "These drinks are crisp and refreshing and highlight the natural bounty of summer. The simplicity of the ingredients belies the layers of complexity inherent in their subtle, natural flavors." See the gallery for photos and recipes and get ready for some seriously mouthwatering mixology.


Grey Goose Teams Up With Rolls Royce

Filed under: Spirits, Luxury Cars & Autos

Normally, alcohol and cars just don't mix, but Grey Goose and Rolls Royce seem to have decided to use that combination to promote a message of social responsibility - as well as one of the enjoyment of luxury goods. The companies are creating two fully customized Rolls-Royce Extended Wheelbase Phantoms, which will drive around (presumably in highly visible nighttime hot spots) with fully-trained chauffeurs who will educate people about the importance of "Sipping Responsibly." The cars will have a signature blue paint and upholstery, mahogany-veneered door cappings, lots of sterling silver inlay and will prominently feature the Grey Goose logo throughout.

At the end of the program, both vehicles will be auctioned off to raise money for charity.

Grey Goose La Poire

Filed under: Spirits

Lovers of Grey Goose Vodka and flavored vodkas alike should be excited about the release of Grey Goose La Poire, the first pear-flavored vodka to enter the US market. The super-premium vodka is made with the essence of Anjou Pears and has a sweet, mellow flavor that is augmented with the scents of honeysuckle and wildflower. The company feels that not only will it appeal to consumers, but to chefs and bartenders looking for more refined flavor to work with in their recipes. It will be distributed nationwide this month and sold for about $28.

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