fledgling wine

Twitter's "Fledgling Wine" Now Available

Filed under: Wine

If you just can't get enough Twitter now you can enjoy it in a whole new form: wine. Appropriately called Fledgling the label is a collaboration between Twitter and Crushpad in Napa Valley and launched with two vintages: a 2009 Chardonnay and a 2009 Pinot Noir. I haven't tried them yet myself but according to Slashfood the Pinot is pretty good.

Perhaps the best part of this whole Twitter wine endeavor is that The Fledgling Initiative sends $5 of every bottle sold to the non-profit organization Room to Read, which makes literacy and educational programs available to children around the world and for The Fledgling Initiative specifically in Uttarakhand, India. Fledgling Wine is currently only available online for $25/bottle or $300/case, and you can stay abreast of the latest news by following the brand on Twitter at @fledgling.

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Tags: fledgling wine, twitter, wine

Twitter Plans Wine For A Good Cause

by Deidre Woollard (RSS feed) —

Filed under: Wine, Charity

Twitter is partnering with custom wine producer Crushpad on a new charity-driven project, Fledgling Wine. The Twitter staff will work with Crushpad to make a Pinot Noir and a Chardonnay. The fundraiser, the Fledgling Initiative, will benefit Room to Read , a San Francisco non-profit organization that establishes schools and libraries for children in developing countries. Founded by former Microsoft employee John Wood, Room to Read has established 765 schools and filled over 7,000 libraries with more than 5.7 million books. The company says that $5 from every $20 bottle sold will go to Room to Read. Twitter users can follow the progress of the wines through @fledgling. The release date is planned for Fall 2010.

[via SF Gate]

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Tags: chardonnay, fledgling, fledgling wine, fledglingwine, pinot noir, PinotNoir, twitter, wine