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fiat 500 by gucci

2011 Geneva Motor Show: The Premium Hatchbacks

Filed under: Luxury Cars & Autos

Fiat 500 by Gucci

While they may just be catching on here in America, across the ocean premium hatchbacks like the Audi A3 and Mini Cooper represent the way things are done. They offer the luxury of a larger sedan or SUV, but in a smaller, more economical and more urban-friendly form. And at this year's Geneva Motor Show, there was no shortage of automakers unveiling their new visions for the segment.

Mini came back with an even smaller concept, Infiniti and Saab threw their proverbial hats in the ring, Fiat showcase two new variants of its popular 500 model and its sister company Lancia joined with a new entry of its own. Follow the jump to see what they had to offer.

Fiat 500 by Gucci

Filed under: Luxury Cars & Autos

Fiat 500 by Gucci

As if the Fiat 500 weren't stylish enough already, now Gucci's had their way with it to create the special edition you see here. The brainchild of Lapo Elkann – the rakish playboy brother of Fiat chairman John Elkann and grandson of his late predecessor Gianni Agnelli – the Fiat 500 by Gucci is a joint effort between Gucci's creative director Frida Giannini and Fiat's Centro Stile.

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