expire-images2009-4-6

Village Called 'Champagne' Fights For Its Name

Filed under: Wine

A small town in Switzerland is fighting to be able to do something most town's take for granted: put its name on its wine bottles. Despite the fact that the village has been in existence for over 1000 years, and has been producing wine since at least as far back as The Middle Ages, there's a ban in place keeping the town name of 'Champagne' from appearing on its wine and food labels. A deal struck back in 2004 between the European Union and Switzerland (in order to protect the French wine-producing region of the same name) is to blame, and as a result the poor town of 713 residents has been experiencing steady drops in sales and may even lose jobs in the future. The residents are fighting it, but so far to no avail. Poor Champagne.

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Tags: ban, champagne, expire-images2009-4-6, france, french, swiss, switzerland, town, village, wine