Elvis Presley Hair Auctioned Off for $15,000
Filed under: Auctions
Nasty looking, isn't it? No offense to the King.
Item number 66 at Chicago auction house Leslie Hindman Auctioneers last Sunday was none other than "A Large Quantity of Elvis Presley's Hair." It went for $15,000 -- and Leslie Hindman told The Chicago Tribune she had expected it to go for a "bit more." The hair is allegedly from when Elvis had his locks shorn to enter the military in 1958.
That's some old hair.
Other items at the auction included Elvis Presley clothes, dolls, scarves and ladies' handkerchiefs which may contain some Elvis perspiration. The top seller was an "EP" monogrammed white cotton shirt which went to superfan John Urso for $52,000. "It's worth every penny," he told The Chicago Tribune.
The King of Rock and Roll may be dead (maybe), but his DNA still commands a pretty penny. Imagine if he were still alive -- he could support himself and several charities on haircuts and sweating on stuff alone.
[via Tonic]
A rose by any other name would still be a rose, but if you called it Elvis, you could certainly charge a lot more for it. Celebrity names and images have a lot of selling power because they provide instant recognizability; they are their own brands. Business Week 
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