Neiman Marcus Pairs With Marquis Jet
Filed under: Wings
Last week I mentioned that Sentient Jets has partnered with Saks Fifth Avenue. Now in a similar move Marquis Jet, which sells time on NetJets airplanes, has partnered with Neiman Marcus. The new co-branded card will give owners up to 25 hours of flight time and an initial 100,000 points in Neiman Marcus's customer loyalty program, InCircle. Like the Sentient/Saks collaboration this one will also probably include special events and in-store and online offers for the card holders. The cards will start at $119,900 for 25 hours on a seven-passenger, twin-engine plane. These types of partnerships offer all sorts of synergy for the companies but I wonder if those who are loyal to one jet program will switch simply because the service is not aligned with their favorite department store.
On January 2nd, Saks Fifth Avenue is getting a brand new logo. Or more specifically, they're having an older logo reinvented to introduce an element of modernity into their classic image. To achieve the new look,
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