La Sirena Cigar Launch Party in New York City
Filed under: Cigars

The world just got a new cigar! I've been waiting for this launch for months, having first heard about it last winter. And, if ever there was an open secret in the cigar industry, this was it. The La Sirena line of cigars, manufactured at Don Pepin Garcia's My Father Cigars factory and distributed by Miami Cigar & Company, is the latest bold and powerful Nicaraguan stick to take a place on tobacconists' shelves. It is unmistakably a Pepin creation, with rich flavors and the sort of kick that inveterate cigar smokers are bound to appreciate.
La Sirena was launched at a dinner in its honor held last week at De La Concha in Manhattan. "Full house" was redefined, as customers packed themselves into the Sixth Avenue retail establishment ... while more than a dozen others made it no further than the waiting list. Even with Cigar Aficionado's Big Smoke going on at the same time, the presence of Nestor Miranda, Janny Garcia and Arielle Ditkowich demonstrates the excitement that had built around this product. And, Pete Johnson of Tatuaje Cigars stopped by to offer his regards (and announce with De La Concha General Manager Ron Melendi that the store would begin carrying Johnson's Tatuaje cigars).
[photos by Steve Zak Photography]

As the NY Times mentions, one would think that Guitar Aficionado was the new kid brother to 
A series of limited-edition cigars and boxes is being designed 




St. Louis Sports Bar Gives Man Receipt Criticizing His Child
'Undercover Boss': Top 4 Moments From Season 4 [VIDEO]
Las Vegas Court Officials Accused Of Covering Up Sex Assault [VIDEO]
Groomers Lose Dog, Claim Not Responsible
Walmart vs. Costco: How Do They Really Compare?
'Lone Ranger' Star Johnny Depp Opens Up About Split From Vanessa Paradis
The Story Behind Shapewear: From Girdles to Spanx
'Grease' Cast: Where Are They Now?
Male Judge Sets Dress Code For Female Lawyers And Sparks Uproar
Careless Chinese Baggage Handler Really Throws Himself Into His Work