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The Belgrave Trust, Carbon Offsets For The Luxury Set


The Belgrave Trust has a unique proposal, make living carbon neutral easier and more appealing to the luxury consumer. The Belgrave Trust website helps members learn how to offset their entire lifestyle and easily purchase offsets. Many websites can help you offset the cost of a flight or road trip but the Belgrave Trust appeals to the lifestyle of the high-end consumer, showing offsets for things like private jet travel and wine collecting, allowing members to create a specific profile tailored to their lifestyle. For example, the site can help calculate offsets for recreational flying or yachting and can be set up to manage your total carbon usage. The world's most affluent people are responsible for a greater share of the world's carbon emissions. The Belgrave Trust challenges its members to assume a leadership role in reducing greenhouse gas emissions.

The relatively new organization has made a big push toward the affluent crowd but in a quiet way. They recently partnered with Cirrus Aviation and Aston Martin on an event. The message is clear, that green is luxe and carbon offsets are as much a part of the affluent lifestyle as a luxury automobile or a designer purse. The site is by invitation only but we've got a link for Luxist readers here. Read on for more details about how The Belgrave Trust works.

Will Travelers Buy Carbon Credits At The Airport?

Filed under: Wings


You are rushing through the airport trying to make your flight. You've paid extra to check your bags, you'll pay extra for a meal and you're contemplating buying a book for the flight when you see it, the carbon credits kiosk. Will you buy a little guilt free flying? The San Francisco Chronicle reports that travelers flying out of San Francisco International Airport will soon have that option, being able to buy credits at from carbon offset company, 3 Degrees at a kiosk resembling the self-service check-in stations used by airlines. The computer would calculate the carbon footprint based on your flight and print out a total which can be paid immediately. Prices could run anywhere from under $5 for a short flight to over $35 for an international one. The program at the San Francisco International Airport calls for kiosks will be placed throughout the airport. 3Degrees will get 30 percent of each purchase, with the rest going to carbon-reduction projects.

Yacht Carbon Offset Assuages Green Guilt

Filed under: Yachts & Sailing, Green

Carbon offsets for private jet travel have become a fairly common occurrence but there is also a carbon offset program for another energy-intensive luxury, yachting. Yacht Carbon Offset specializes in balancing greenhouse gas emissions from yacht charters and private yachts. Projects include renewable energy in Brazil, wind power in China's Shanghai Province and a wind farm in Maharastra, India. They stress that their carbon offset projects offer traceability of individual project actions and for the independent verification and certification of the carbon credits generated. They have an interesting stance on forestry projects. Their website says they do not purchase credits from forestry projects because pure tree-planting schemes seek to create an offset by increasing the amount of stored carbon dioxide. This only matters if the trees will never be cut down, otherwise the CO2 will be released again. They instead focus on alternative energy projects.

Their program calculates carbon offsets based on the types of marine fuel types used for the main engines, gensets, tenders and watertoys and even helicopter fuel if required. The motor yacht Lionheart was recently signed up for carbon offsetting through this program. Certainly the easy answer is to say that people shouldn't be cruising these huge yachts in the first place but I think any reasoned effort to be green has merit.

[via Superyacht Times]

A New Visa Card For Spending Green

Filed under: Services

Your Centurion card comes with a lot of perks but saving the planet isn't one of them. The first card that purports to do that is the ReDirect Guide Visa , a credit card that promises to help fight climate change with every purchase and offers customers discounts from green businesses. A percentage of each purchase goes to carbon offset programs to fund renewable energy and sustainable development programs through Sustainable Travel International. The card is offered through ShoreBank Pacific which is the first FDIC-insured commercial bank in the U.S. committed to sustainable community development.

Parducci Winery Goes Carbon Neutral

Filed under: Wine

Parducci winery, part of the Mendocino Wine Company has announced that they are the first U.S. winery to achieve "carbon neutral status." Wine Business News reports that the winery partnered with the California Climate Action Registry to determine their carbon emissions and then took measures to both lessen and offset them. Mendocino Wine Company has had "mitigation" practices such as solar installation, switching to biodiesel in company vehicles and farm equipment, converting from incandescent to fluorescent lighting, and a local tree-planting program. The winery has also purchased carbon credits, supporting projects that focus on methane and biogas capture, wind power and forest projects within its own bioregion. Mendocino Wine Company's vineyards are also certified Biodynamic, Organic, or Fish Friendly Farming and the company's packaging uses tree-free and recycled papers printed with soy-based inks. The winery also participates in reduce-reuse programs including on-site vineyard composting, water conservation and water recycling projects. Want to celebrate Parducci's carbon neutral status, I recommend the 2004 True Grit, a fiesty Petite Sirah-based summer red that goes great with grilled foods. It sells for $24.99.

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