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Gossip Girl Fashions On Bluefly

Filed under: Apparel


For fans of television show Gossip Girl, focusing on rich teens in New York city, you can now pick up style tips based on your favorite characters. Online retailer Bluefly now has a Gossip Girl store that lets you dress like Chuck, Blair, Serena, Dan, Nate or Little J at Bluefly's reduced prices. Nate's closet features lots of Gucci and Paul Smith; Serena sports BCBG Max Azria and Michael Kors; Dan is casual in Loomstate and Ted Baker; Blair is girly in Nanette Lepore and Shoshanna; Jenny's closet includes A.B.S. and Design History; and finally the most sartorially noteworthy, the dastardly Chuck Bass is outfitted in John Varvatos, Zegna and Theory. The looks include accessories, bags and shoes.

[via View On Fashion]

Bluefly Goes After The Younger Shopper

Filed under: Apparel


Online retailer Bluefly.com is doing its best to keep shoppers coming back. Over the last couple years they have run racy television ads to lure consumers, now after some new financing they have launched a new boutique within the main retailer. B*fly is a new boutique aimed at the younger crowd. It carries trendy separates for men and women that focus on contemporary trends at reasonable prices. The new store mirrors a move that some bricks and mortar stores such as Barney's with their Co-op and Neiman Marcus with their Cusp stores. Will it be enough to boost the online retailer, which has reported a weak fourth quarter and has released lowered expectations for the coming year?

Eva Franco Babydoll Dress

Filed under: Apparel

Summertime is definitely here! Lately the weather (at least on the east coast of the US) has been extremely hot and humid. Jeans are just way too uncomfortable in times like these and sometimes a pair of shorts, while providing you with some air and sun exposure, may not provide you with a dressy enough feeling. A summer dress is your answer. Slip on this Eva Franco Babydoll Dress with heels, sandals, flats, even flip flops (last resort please!) and you are set for the day. Made of a lightweight woven cotton, the floral print design is eye catching without being overpowering and making you feel as though you are wearing a garden. A perfect dress for summertime fun all day and night long. Price $249.

Luxury Loot Contest

While the odds of winning any contest that is based purely on luck may be slim, the reward is high with Bluefly.com's summer Luxury Loot Contest. Through the end of July, the site will be giving away one prize a day to a participant. The prizes range from $100 gift certificates to a $3,200 Louis Vuitton Bisten 70 traveling case and include Prada bags, Jimmy Choo shoes and Hermes scarves. A different prize is up for grabs every day, but Bluefly doesn't say what the breakdown is, so you'll just have to keep trying to find out. Winning certainly wouldn't be a bad way to start off the summer, would it?

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