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The Gap Collaborates with 10 Corso Como to Celebrate its Debut in Italy

An iconic American company is collaborating with an Italian design powerhouse with a co-branded line of T-shirts, sweatshirts and bags.

To celebrate its upcoming expansion in Italy, The Gap is partnering with 10 Corso Como to launch a limited edition collection in Milan, Italy during Milan Fashion Week. The collection will available at a temporary store on September 22 exclusively at 10 Corso Como.

The Corso Como Gap collection of tees, sweatshirts and bags will feature two themes on styles that are at the heart of The Gap's collections--the tee and the sweatshirt, as well as a series of matching cotton tote bags. One design features Corso Como's signature 'circles' graphic. The second designs features illustrations selected by the store's legendary founder, Carla Sozzani, from the work of American artist Kris Ruhs. The collection will be available in both men's and women's sizes.

Gallery: 10 Corso Como and The Gap

Tags: 10 Corso Como, Banana Republic, Design, Milan, Shopping, The Gap, Tokyo

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Banana Republic Goes Upscale with BR Monogram

by Rigel Celeste (RSS feed) —

Filed under: Apparel

Banana Republic is stepping up the luxury by launching their newest line called BR Monogram. The new high-end collection will have all the goodness of traditional Banana Republic, but with a boost in the quality of the fabrics used and better tailoring. This quality upgrade will also mean a pricing upgrade (BR Monogram items cost an average of 30-40% more than the rest of Banana's items) plus there will hopefully be stand-alone BR Monogram boutiques around the country very soon -- the first one just opened in New York.

Gallery: BR Monogram

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Tags: apparel, banana republic, BananaRepublic, br, br monogram, BrMonogram, clothes, clothing, entertainment-awards, monogram

Piperlime

by Nicole Weston (RSS feed) —

Filed under: Shoes

Piperlime is a new online shoe store from Gap, Inc., the same company that owns the Gap, Old Navy and Banana Republic. Based on their current portfolio, you might expect the shoe store to be a bit down market, but actually they offer brands that cover a wide range of designers - including Bettye Muller, Hollywould and Betsey Johnson, among others - in many hot styles, not just safe or middle-of-the-road designs.

They also have celebrity stylist Rachael Zoe as their guest editor, dispensing fashion advice and picking trends at the moment, so even though the new site seems to be experiencing a couple technical blips, it looks like it's going to turn out to be a great source for shoes.

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Tags: banana republic, gap, piperline, shoe, shoes, the gap