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armani prive

Armani Prive's Chinese Fantasy

Filed under: Apparel


At a time when the world is in financial turmoil, the neutral world of Armani has suddenly gone quite colorful. Giorgio Armani's Paris show for his haute couture label, Giorgio Armani Prive was a kaleidoscope of silks, tassels and sequins inspired by China. Armani's creations included lean suits with tassel details and tight gowns heavy with details like sequins and embroidery. The entire collection had a fantasy element to it with the models wearing either black bobbed wigs or tight towers of hair and heavy black eye makeup. Armani himself called it "a dream, a real spectacle, a film" when talking to The Associated Press. It made for quite a dramatic show but is any of it wearable even amid the haute couture set?

Armani Takes On Savile Row

Filed under: Apparel

Italian designer Giorgio Armani is taking on the men's made-to-measure market and he's started by coming out swinging at the august tradition of Savile Row tailors. The designer believes that men will pay for the full couture experience. In an article in the Sunday Times he refers to Savile Row as a comedy and an outdated melodrama. The piece is full of Armani bombast, long quotes in which he congratulates himself on his innovations and basically trounces the entire concept of English bespoke tailoring.

His new Fatto A Mano Su Misura service which will first be launched in London and Milan will let men create the ultimate custom Armani suit. Each suit will be unique and the label will be signed by Armani and carry the customer's name. Customers can also order shirts, ties, cufflinks, watches and even aftershave custom made to their specifications. The whole package could cost up to  £75,000 (over $137,000). Admittedly the suit has a longer shelf life than couture gowns for women but this is still a luxury for the very few.

FiFi Award Winners Announced

Filed under: Cosmetics and Fragrance

best women's luxe fragrance 2006 - euphoria by cKThe fragrance industry just hosted their 34th annual FiFi Awards, the industry's biggest event. The FiFis recognize the best scents, best packaging and best ad campaigns in the industry. Top honors for women's and men's luxe fragrances went to euphoria by Calvin Klein and Armani Code by Giorgio Armani, respectively. The other 2006 winners included:

The Senior Corporate Vice President of Estée Lauder, Evelyn H. Lauder, was honored with the Lifetime Achievement Award for bringing "extraordinary ingenuity, dedication and inner resources [to her company and] to the fragrance industry as a whole."



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